ZMI ALPHA:Agency People News in Brief (March 22, 2021)

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ZMI ALPHA:Agency People News in Brief (March 22, 2021)

PHILADELPHIA — Krysta Pellegrino has been promoted to chief client officer at Health+Commerce. In her new role, Pellegrino provides strategic oversight on a diverse group of 40+ biotech, medical device and medtech clients. Joining the agency in 2017, she has been instrumental in building Health+Commerce from a boutique PR consultancy to the 30+ person agency it is today.

ST. PAUL, MN — Beehive Strategic Communications has promoted two senior leaders — Ayme Zemke and Rebecca Martin. Zemke has been promoted from senior VP to executive VP, client service. She will continue to lead Beehive’s client experience and provide strategic communication and crisis counsel to clients in the finance, health care and construction industries. Martin has been promoted from VP to senior VP, culture and talent. A 15-year veteran of the agency, Martin will continue to lead recruiting, professional development, wellness and social impact work.

CHICAGO — KemperLesnik has named John Knebel as its newest VP of sales in the sports sponsorship space. Bringing over two decades of sports sales experience, Knebel joins KemperLesnik to help build upon its portfolio of sports marketing and events properties. He spent more than a decade in sponsorship sales with both the MLB and the NHL, serving franchises such as the Washington Nationals, Los Angeles Dodgers and Arizona Coyotes.

NEW YORK — Clyde Group has added four new hires to its team. They are: Farah Farhat, people and culture director, who brings experience from the defense, technology, and nonprofit sectors; Rob Bartnichak, manager, who was a senior communications manager at the US Chamber Institute for Legal Reform; Carolyn Crawford, manager, who brings years of strategic communications and public affairs experience across multiple sectors, including labor, healthcare, technology, and defense; and Andie Babusik, media relations specialist, who is a former television anchor, reporter, and producer.

 

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