ZMI ALPHA:Wavemaker South Africa named 2020’s most successful agency

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ZMI ALPHA:Wavemaker South Africa named 2020’s most successful agency

Lwandile Qokweni, CEO of Wavemaker South Africa, says, “We’ve worked incredibly hard to consistently build the scale and expertise it takes to provoke growth for all our clients in a tough environment and still win new business.”

In March of 2020, Wavemaker relaunched with a new proposition, product and attitude to refocus the agency for growth and global consistency. The new positioning, ‘Positive Provocation’, focuses on creating growth for brands through bold change, enabled by the agency’s new modular AI-powered planning process, says Wavemaker.

“Our data-driven approach to strategy, alongside our provocative planning proposition, positioned Wavemaker as the go-to partner for brands who are looking to grow fearlessly,” concludes Qokweni.

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